Before an author publishes a new book, they must put together a list of reviewers.  Although it would be wonderful to have newspapers and magazines review your book, a new author should get in touch with book bloggers at the beginning.   Here are a few tips to grab a bloggers attention.

1. Make sure you contact the right person.  If your book is about music, make sure to contact a music blogger.  It would not make much sense to contact a blogger who writes about gardening or cars.

2. Be polite.  A blogger is just as busy as a reporter.  Be sure your outreach is simple, short, and interesting.  If that person does not get in touch immediately,  be patient.

3. Follow up.  Follow up in a reasonable amount of time.  If you haven’t heard back in 10 days, follow up and update them with any news.

4. Thank you.  If the blogger does do a review or mention your book, be sure to follow up with a thank you note.  It solidifies the relationship and they may write about you again.

Research these bloggers:  Midwest Book Review,  Indie Reader, Indie View, Self-Publish Review

Every author needs to have a Facebook page!

Having a Twitter page or an another social media platform to partner with your Facebook page would also be great.  Facebook is another way to comment with your reader and also a way to give helpful information.

No matter if you wrote a piece of fiction or non-fiction, an author still has valuable information to give.   Here are some tips to help with postings.

1. Behind the Scenes:  Readers always love to get a look behind the curtain.  The Kardashians are masters at social media and a day ever goes by that they are not posting images of parties or family.  It makes readers fell like they are a part of the group.

2. Visuals:  Never post without an image.  It makes the posting more appealing

. 3. Facebook Live!  Posts with video are great but live video is even better.

4. Problems and solutions:  Post an issue many readers are having and then solve it!

5. Create and share events: If you are having a book signing or giving a speech, post it at least 3 weeks before.

6. Tell stories:  This is what you do best.  Tell a great story about your writing process.

7.  Contribute to Throwback Thursdays or Follow Friday!

They Tonys were awarded last night and there were many surprises.

Here is the list of winners from E Online and a backstage video.

https://www.eonline.com/news/942919/tony-awards-2018-full-list-of-winners